Digital Agency, Digital Marketing

What Are The New Digital Technologies?

Digital technologies are progressing rapidly. In fact, humanity has been making gigantic steps in this sense in the past few decades. Logically, there would be new technologies appearing every once in a while as well as a few older ones evolving simultaneously.

Here are some new digital technologies to watch out.

What Are New Digital Technologies?

Some new technologies are virtual reality, augmented reality, voice assistants, motion UI, machine learning, deep learning, and the blockchain.

Virtual Reality (VR) & Augmented Reality (AR)

Virtual Reality (VR) & Augmented Reality (AR)

Both VR and AR are not something entirely new and have been around for a few years now. Virtual reality and augmented realities have been succeeded by mixed reality, also known as MR, that isn’t worse than them in any sense.

VR technology provides the user with a complete immersion in the virtual world. It shuts off the real world and gives a complete experience. By using external devices that usually come in the form of a headset, the user can “teleport” themselves to a completely or partially different reality.

AR technology adds various digital elements to a live view. This is usually done with the help of a smartphone’s camera. Did you know that the Snapchat filters you use on a daily basis are also a part of the AR technology?

MR technology combines VR and AR to create an experience where the real-world and digital objects interact. It is the newest of the three and is now being developed. Microsoft’s HoloLens is an example of MR technology.

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Voice Assistance

Voice assistant, also called virtual assistant, digital assistant, and AI assistant is a program that understands natural language voice commands and completes the tasks the user orders. Some popular examples of such applications include Apple’s Siri, Google’s Assistant, Amazon’s Alexa, Samsung’s Bixby, and Microsoft’s Cortana.

Voice assistants are now mostly present in smartphones allowing owners to lead an easier life by completing tasks usually performed by secretaries. For example, a voice assistant can set up your alarm, remind you about a task, write down the text you are saying, and so on.

BBC has recently announced that they are developing a voice assistant called Beeb. According to the source, it will not be a hardware device but will rather work on all smart speakers, mobiles, and TVs.

Motion UI

In comparison to static design, motion design or motion user interface (aka motion User Experience) is a lot more engaging. In fact, motion design can help in many different aspects of interacting with users on your website:

  • Welcoming Users: You can welcome your website visitors with the help of a warm greeting message.
  • Informing About Actions: You can educate your users about certain elements on your website and explain how they work.
  • Confirming The Activities: You can ask your users to confirm certain activities such as deleting an email, uninstalling apps, and more.
  • Adding Fun Elements: You can add fun elements to make the experience more compelling for your website visitors.
  • Refreshing Content: You can refresh content easier just like it is refreshed on social media platforms.
  • Feedback Loop: You can give some feedback to your users when they are struggling (e.g. inform them that the password they entered is incorrect).

Artificial Intelligence (AI), Machine Learning (ML), & Deep Learning (DL)

Artificial Intelligence (AI), Machine Learning (ML), & Deep Learning (DL)

All three are quickly becoming an integral part of the business world, and though they may seem similar, these technologies are actually different from each other. By the way, they still can’t be human translations, so if you need to translate your content or documents, you can outsource translation with the help of The Word Point and save yourself a headache this way.

Artificial Intelligence or AI applies human intelligence to machines. AI encompasses everything from symbolic artificial intelligence to deep learning. To put it simply, whenever a machine completes a task based on a set of rules that solve problems (aka algorithms), it is called AI.

Machine Learning or ML empowers computer systems with the ability to learn. It focuses on teaching computers to learn by themselves with the help of provided data and then make accurate predictions.

Deep Learning or DL is a subset or the next evolutional stage of ML. DL algorithms were inspired by the information processing patterns in our own brains. For example, the way we make decisions can be reflected in a DL algorithm.

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Blockchain

Just like some other new digital technologies on this list, blockchain has been around for a while (a few years at maximum). To put it simply, it’s a technology that allows both businesses and individuals to make instant transactions without any middlemen such as banks.

The biggest advantage is that blockchain transactions are completely secure and can be kept as a record of what happened. The codes used in this technology ensure that the record cannot be altered after the transaction is complete.

Blockchain technology is still being tested and developed. It hasn’t been universally accepted either, which means that we are yet to experience its full potential. Most people are still figuring out how they could benefit from it. This is one of the most promising new digital technologies.

Internet Of Things (IoT)

You have probably heard the phrase “The Internet of Things” before but never gave it much thought. The Internet of Things or IoT is focused on connecting everything in the world to the Internet. That definition is as simple as it can get as you will mostly encounter complicated technical explanations.

As defined by IoT for All, “IoT is a system of interrelated computing devices, mechanical and digital machines, objects, animals or people that are provided with unique identifiers and the ability to transfer data over a network without requiring human-to-human or human-to-computer interaction.”

Once something is connected to the Internet, it can now send and receive information in order to perform various tasks or access certain data. For example, you can listen to a song on your smartphone after searching for it on the Internet.

Progressive Web Apps (PWA)

Progressive Web Apps (PWA) Agency

Progressive web apps or PWAs are, in fact, websites that look and feel like they are apps. Instead of users downloading a mobile app to access all the information and capabilities, they can now simply visit the website.

PWAs use progressive technologies that allow you to create websites that will function almost the same way as mobile apps. PWAs are said to increase conversions and page visits while keeping visitors on your website longer. Simply put, PWAs are the perfect option for those who don’t have the budget to develop a separate app for their business.

Fifth Generation Technology (5G)

Lastly, 5G is the fifth generation of mobile networks. It is a significant evolution of the 4G LTE networks used today. 5G is currently being designed to meet the constantly growing data and connectivity in modern society.

5G is predicted to operate along with the current 4G networks at first. After that, it will evolve into fully independent networks. 5G has faster connectivity, greater capacity, and fast response time or latency. In order to receive and transmit voice and data, 5G uses radio waves or radio frequency also known as RF.

Final Thoughts

All in all, these are definitely the new digital technologies that will leave no one uninterested. Watch out for the news about their development as breakthroughs are happening every year if not every month. However, don’t forget to be open to other great digital technologies that are springing up every once in a while.

Guest Blogger Bio:

Cynthia Young loves taking every opportunity to share her knowledge with others. Along with digital marketing, Cynthia is also passionate about personal growth and wellness. When she isn’t writing, she can be found hiking with her dog, cooking Thai cuisine, and enjoying hi-tech thrillers.

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