4 Powerful Digital Marketing Trends You Cannot Ignore in 2020

An idea about digital marketing trends in 2020

***This article about digital marketing trends in 2020 was written before the current Coronavirus Crisis*** 2020 has been quite a satisfactory year so far for digital marketing. Trends have grown into practices, and theories have materialized into strategies. For many experts who forecasted how the new year will fare, the first two months have already… Read More

Search Retargeting: Why Your Business Should Take Note

Search retargeting is an important part of an digital marketing strategy

Your professionally designed website is up and running. You’ve incorporated SEO elements and a PPC marketing strategy to ensure that you’re getting your fair share of search engine traffic. Is there anything else that you should be doing? Don’t forget about search retargeting. Well, this is digital marketing—so there’s almost always something else you could… Read More

B2B Marketing Strategies That Will Bring You More Leads In 2020

Business team discussing strategies and solutions B2B marketing strategies that will get your more leads in 2020

According to statistics, 61% of B2B marketers state that generating leads is one of their biggest challenges. Nonetheless, lead generation is the very foundation of every successful marketing strategy, so it’s crucial to find the most effective way to attract leads. How can you get more leads in 2020? The beginning of the year is… Read More

Ultimate Guide To Semantic SEO

Ultimate guide to semantic SEO. Looking through an eye glass.

SEO practices are evolving every single day. Search engines are constantly working on improving their algorithms to enhance the user experience. Among many other practices that search engines use to optimize the search results, semantic SEO is one of them. For those who are not familiar with this term. The guide to semantic SEO will… Read More

Top 5 Tactics To Increase The Conversion Results For Your Website

Top 5 Tactics To Increase Conversion Results For Your Website

Conversion is a hot topic in the marketing world. The amount of people who view your website isn’t the main thing; it’s how many people are moved to take the action that you want them to take. How do you increase the conversion results of your website? How that breaks down in terms of conversion… Read More

8 Successful Mobile App Ideas In The Year Of 2020

8 Successful Mobile App Ideas in the Year of 2020

The total number of mobile apps in the App Store and Google Play store exceeds around 5 million. What is surprising is that this number continues to grow. Revenues of developers show a positive sign as well. Somehow, none of us expects any significant change to this in the years to come. There are many… Read More

How To Build An Effective Social Media Strategy For Your SaaS Business

How To Build An Effective Social Media Strategy For Your SaaS Business

The competition among your SaaS business is fierce. Today, most SaaS marketers find it hard to stand out from the noise and market to willing customers. That’s why you need to know what will set your business apart to experience constant growth. That’s where social media marketing comes in. It helps you resonate with your… Read More

Online Marketing Strategies To Skyrocket Your ROI

Marketing Strategies To Help Skyrocket Your ROI

The emerging digital era has transformed the way businesses do marketing. That’s why these strategies are needed to skyrocket your ROI. We all know that social media channels, online advertisements, and blogs are all fruitful ways for marketers to employ new media into increasing business revenue. Moreover, even small businesses are taking an interest in… Read More

SMS Marketing 101: 5 Tips On How To Create An SMS Campaign

SMS Marketing

An SMS campaign can be a great addition to your (digital) marketing efforts. Learn all about SMS marketing with our guide for beginners! Advertising is not a simple wave of the hand to attract customers. For every success story, there are thousands if not millions of failures. If you want your SMS campaigns to avoid… Read More

7 SEO Tips All Content Writers Should Keep In Mind

A diagram of using a search engine such as Google

The World Wide Web has taken over pretty much every aspect of our lives. We have all the information we need at our fingertips. The internet is no longer a static space; it has become a world of its own. Posting content online is quick to be noticed. However, not every post out there manages… Read More