Let’s ask the simple question first: when looking for a new hairdresser, do you ask for recommendations from friends, or do you blindly walk into the first salon you come across? I’ll just randomly assume your answer would be the former. And like you would trust your friend’s advice and not subject your head of… Read More

Building backlinks are one of the more “ancient” but still relevant and effective SEO tactics. It’s also one of the best ways to increase organic traffic. But certain caution is advised. Links are one of the more crucial parts of how Google, Bing, Yahoo, and other search engines resolve how trustworthy your website is. Soon… Read More

People who get their websites to a top ranking in search results and see a significant increase in traffic deserve a solid pat on the back. After all, achieving both is no easy feat. You can only imagine the kind of SEO work they have done to get to that point. Their sales performance, however,… Read More

Mixing online and offline marketing is a concept that may sound somewhat contradictory, yet, it’s quickly becoming the reality of the business world. First of all, even though these techniques exist in different environments, they’re often complementary and can be used to boost the efficiency of others. In a way, they form a symbiosis that… Read More

Facebook Messenger bots are becoming a trend today in social media marketing, and it produces excellent results for a lot of companies doing this. Have you been curious about this trend and how these bots work? In fact, Facebook Messenger bots are not that complicated. However, we should talk first about why Facebook Messenger marketing… Read More

Optimizing a website for the search engines is challenging work, to say the least. With more than 200 Google ranking factors to take care of, an SEO definitely has a lot on his mind. He has to worry about acquiring quality backlinks, making sure all the right keywords are there, and putting up the appropriate… Read More

What is voice technology? Today, when we think of voice technology, we think of big names like the Amazon Alexa, Google Home, and Apple’s Siri—devices and software that ease the users’ experience through simplistic and hands-free interaction, but voice technology has been around much longer. In 1961, IBM created the IBM Shoebox, a rudimentary digital… Read More

One of the aspects of the Internet that continues to be developed today is voice search. While it has been around for a while, it is still being improved to be able to help make it a staple for modern-day search activities. We are going to help you learn how Google voice search can change… Read More

Nowadays, most marketers have a few important goals in mind. Some of them might be even reaching for the stars with them, but who are we to judge them? After all, all they want is to engage their audience and make their potential customers, who just might be part of that audience, do something. The… Read More