Computers are pretty amazing machines, and most of the time, they do pretty much what you expect them to. But sometimes something goes wrong, and your computer will seem to go off on its own. Today we are talking about common IT problems. Although frustrating, many programming issues have easy fixes, and learning to recognize… Read More

Instagram Reels started globally in 50 different countries. In 2020, Instagram’s significant update was Reels. It has got a handful of opportunities for brands to gain from followers with increasing popularity. However, Reels feature works as a direct competitor among various social media platforms. Several brands started to use Reels to engage their audience with… Read More

Even at the best of times, companies are massively incentivized to get the most out of their marketing spend. But, as another year of economic uncertainty looms, business owners like you are doubly motivated to make every dollar count. Today we are going to discuss some digital marketing strategies for 2021 to increase your ROI…. Read More

Due to the onset of the pandemic, eCommerce hit an all-time high in 2020. Key findings indicated that consumers spent $861.12 billion online in 2020 – up 44% year over year. While an impressive number, it also put a strain on supply chains and caused numerous brands to reevaluate their operations. As eCommerce continues to… Read More

It is no secret that we live in an age of information wherein data is perhaps even more valuable than money itself. Modern businesses use a plethora of communication channels and their data flows are immense on a daily basis. Email accounts for one of the most widely used communication platforms and making sure these… Read More

The common phrase, “the best things in life are free” rings true in the sense that Google offers its popular tool, Google Search Console, completely free to anyone interested in taking a deep dive into the data surrounding their website. What are the benefits of using Google Search Console? In addition to the fact that… Read More

Your business brand goes beyond its name and attractive logo. A brand consists of business ethics, story, and reputation in the marketplace. This is what distinguishes your business from others. Therefore, any rebranding strategy involves changing the original direction of the business. It involves consolidating the aims, vision and modifying the image to reflect the… Read More

Every single business has taken a hit due to the pandemic, both in terms of employment opportunities, but also when it comes to sheer profitability and growth. Although we can hardly foresee such global issues, we can lead the way into a safer, healthier future when we start rethinking the workplace as a notion. The… Read More

Almost 79 percent of marketers believe that Pay Per Click (PPC) is hugely beneficial for their businesses. It has been recorded that nearly 50 percent of people arriving at a retailer’s site from paid ads are more likely to convert than those arriving organically. An increasing number of businesses are experiencing the benefits of PPC… Read More

If you are running an eCommerce business there are certain things that you have to implement in order to optimize the site. For implementing these things, you do not necessarily have to be a technical person. You can easily implement them in order to get more sales. Here we shall discuss a few of the… Read More