Before buying a product, paying for a service, or hiring a professional, most people will check reviews from previous customers and decide based on what they read. Good reviews, then, equal good business. For this reason, feedback from your customers is essential to your success. But how can you encourage people to leave reviews? And… Read More

If you are starting a local business, you will want to do all that you can to advertise. The more you advertise, the bigger chance that someone will see your local business and want to purchase your product or use your service. You do not want to go about advertising in a way that will… Read More

Reaching your customers in today’s modern market means knowing how to traverse and leverage multiple channels. 87% of today’s retailers believe that an omnichannel marketing strategy is crucial to success. That’s because customers are constantly jumping between avenues. They use everything from social media to podcasts, video marketing, and marketplaces. The easier it is for… Read More

At Matchbox Design Group, we build bespoke digital and branding solutions that empower our clients to grow. Since 2006, we’ve been igniting innovative ideas and building brands. With that in mind, we are extremely proud to be featured as a leading content marketing partner for Top Design Firms’ inaugural launch. From the same team that… Read More

UX (user experience) or user experience means how a person feels when interacting with an object. For the web interface, this is not only the ease of orientation but also the perception of value through the content. Taken together, UX design is a complex system that takes into account every detail: from the ease of… Read More

If you are browsing through the internet, it is impossible to miss the barrage of videos that are flooding all social media platforms and websites. Videos are officially taking over storytelling. You can use video editing tools to grow your brand. Videos cater to the current online habits of users across platforms. Users today consume… Read More

There are a number of different metrics that tell you how your website is performing. It is vital to monitor these as they can provide key insight into your digital marketing backlink strategy. One of the most important metrics to monitor is domain authority. Today we are going to talk about how to boost domain… Read More

Selling on Shopify can be a very lucrative and smart business move, but as with most things, it is not as easy as it originally seems. Shopify is an inbuilt online store that helps you process the sales of your products through the website that you make with them. If you sell with them then… Read More

UX writing is considered to be one of the most important elements of creating user-friendly products. In other words, UX writing is essential to creating a good product user interface that helps the user understand how the product works. However, not every marketer and entrepreneur may fully understand the difference between regular content writing and… Read More

WordPress has a lot of skeptics, the main argument of which is that the platform is too at risk of being hacked, it is constantly being attacked by hackers and bots. There are a lot of vulnerabilities in WordPress sites. The recent statistics have confirmed that WordPress is the most preferable CMS all around. Now,… Read More