Estimated reading time: 2 minutes
Today we are going to talk about how to write better sales emails from scratch and we are going to be sharing an infographic as well.
Email outreach is a key part of every sales automation process. When done correctly, it can drastically improve your open rates and positive responses. There are a few important components to every great sales email that you can implement immediately to give you better results.
Start by shortening the subject line. This is the first thing your prospect will see from you, so you want to make it interesting enough to open but straightforward and to the point. Avoid using any spammy words like “Free” or “Reminder”.
The opening line of your email should be personalized. You don’t want the email to look automated or like it’s been sent to a list of email addresses. Give it a human touch by adding a personal element. Including a mutual connection, common interest, or recent event is a great way to get your prospect’s attention.
In the body of your sales pitch, you want to convey to the prospect how your service can actually help them achieve their goals. Making it all about selling your service will be a turn-off, so keep the focus on them.
Close the email with a clear call to action. Many times people don’t respond to an email when they’re unsure of what is being asked of them. So end your email strong with a confident and clear “next step”.
Provided by IRCSalesSolutions.com
We hope that this article and infographic will help you write better sales emails. Please contact Matchbox Design Group by using the form below or calling us today!
Contact Matchbox Design Group Today!
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