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With an estimate of nearly 7.5 million blog posts being published each day, blogging is said to reach its highest score any day now. So what’s fueling people to enter the realm of blogging in bulk? What’s attracting more and more people each day is the intuitiveness of platforms like Shopify and WordPress. When it comes to blogging on Shopify Vs. WordPress, which one will you choose?

With top-tier third-party marketing solutions to help strive in the crowd and a bunch of powerful traffic-driving features, WordPress and Shopify both are goliaths in the web building space, but which platform is better for Blogging? This isn’t an easy question. The short answer is: it depends.

Both the platforms seem more or less similar in most aspects but have some significant SEO variances that make each best for catering to a particular set of blogging needs. This guide will tour you through both Shopify and WordPress’s SEO capabilities so that you select a platform that suits your needs. You will know more after you write your first blog.


How much investment will be needed is one of the most important questions in everyone’s mind when choosing anything, and deciding between WordPress and Shopify is no different. Shopify pricing plans range from $29 to $299 per month and include everything you need.

Our Price Stamp. Shopify Vs. WordPress Prices.
What Is The Difference In Pricing Between Shopify And WordPress?

The platform also offers a 14-day free tier. Plus, with Shopify, your little planning can mean a massive saving as all its three plans come with interesting annual possibilities, which can save you up to 20% investments. Moreover, even Shopify’s basic tier offers a lot, including free templates, nifty add-ons, and marketing and traffic improving facilities.

In contrast to that, WordPress is entirely free to use. However, the “free” things will stop looking favorable once you run into hosted WordPress site prices, premium WordPress themes, and plugins all separately.

Ease Of Use

Most bloggers or to-be-bloggers don’t have even a thread of coding knowledge, and this is what will be your biggest determiner for Shopify vs. WordPress duel. Shopify takes the edge in this aspect as it requires almost no coding skill to air your blog.

All you will require is just some subscription process, tweaking and tuning of templates, inputting your content, and a decent content site will be ready to go live. Along the publishing journey, you’ll be accompanied by Shopify’s dashboard.

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Think of this like an all-in-one control room, from which you can manage anything you want your readers to see. The platform even offers prompts and tips, making Shopify a quicker option when creating a site as you are guided on precisely what to do on what step.

On the other hand, WordPress is a little complicated for starters who’ll definitely need to know how to code for even a basic level of blog creation. Though WordPress also outputs the best possible blogging site, the setup time is, of course, longer due to its technical handling.

Secondly, you have to set up things like web hosting and a domain name all by yourself, that too via a third-party app.

SEO Benefits

This aspect is what you are going to be needing the most while blogging. Fortunate, Shopify and WordPress both incredibly ace the SEO sector in their own ways. Shopify allows you to improve your website’s visibility on search engines via its plethora of powerful features, including XML sitemaps and easy customization of essential SEO data.

Moreover, Shopify stores provide several SEO applications that further boost your content’s SEO efficiency. Though having the same sheer amount of SEO benefits, WordPress continues with its tradition of relying on third-party apps.

However, this dependency might prove fruitful for many bloggers who crave advanced features and more versatility in the search engine optimization aspect. This is all due to the most popular WordPress plugin for SEO, Yoast. Despite the technical difficulties, Yoast is exactly why the majority of bloggers lurk around the WordPress world.

Users can also make use of another WordPress plugin: WooCommerce. If we talk about WooCommerce vs. Shopify for blogging, they’ll function pretty much the same. Then why choose a heftier WordPress over Shopify if they are ultimately the same? Hence, for better blogging features and sweeter fruit on your investment, choose the WordPress-Yoast combo instead.

SEO blocks showing a rocket taking off.
What Are The Benefits Of SEO?

Other Pro-Blogging Features

Site Loading Speed

Since Shopify’s architecture relies on more minor resource-intensive applications, that too, managed by its own back-end server, Shopify offers a quicker average page load time than WordPress or other self-hosted options.

WordPress doesn’t shine here because it is at the mercy of hosting server issues, various site plugins, database optimization, image compression, and many other aspects that can adversely affect loading speed.

Snippet Optimization

The functionality that helps optimize a website for Google structured data is a powerful yet often overlooked feature. Although Shopify offers a sufficient amount of control over META tags, comprehensive Snippet optimization support lacks.

On the other hand, WordPress is more appreciated by the blogging community for its ability to provide snippet modifying skills, which is crucial for showcasing your blog’s content in a way that it appears as rich snippets in Google search results.

URL Structure Customization

With a WordPress site as your chosen platform for blogging, you are allowed to modify your permalink URL as per your preference and how Google will love it the most. Meaning that while Shopify will demand all second-level sites to meet its fixed name/page link structure, WordPress users will be allowed to have clean, top-level domain structures.

Final Word: Shopify Or WordPress For Blogging?

There isn’t an easy answer. The WordPress vs. Shopify duel on blogging has been raging for quite a time now, and it all comes down to what your blogging objectives and requirements are. Both options have vital benefits and drawbacks when it comes to establishing a blog and the decision solely depends on your level of technical competence.

Early morning tea and blogging on a laptop.
Should I Choose Shopify Or WordPress?

Choose Shopify if convenience is the priority. It might look a bit pricey at first, but once you start, you’ll be delighted to know that there’s every necessity you need. However, you will not be able to reap more granular SEO optimizations.

Go to WordPress if a high degree of versatility and usability is what you are looking for. The platform will make you happy with its initial budget-friendly vibe, but once you have to fork up everything on your own, the joy diminishes.

Also, WordPress’s higher learning curve might demoralize you. Still, at the end of the day, every struggle would seem worthy as you enjoy the ton of SEO, marketing, and designing control at your fingertips.