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Hip, Hip, Hooray! Three cheers for Fab, our most fabulous client, Team CocoaFab! Today we launch their site and toast, quite literally, to their success. is the urbanista’s guide to stars and style and we couldn’t be happier to introduce it to the world.

Website Launch Celebration Three Cheers for Fab

We started the design process by creating a logo that is feminine, classy, and swanky. Next, we made a very clean site layout that encourages the content to really stand on its own and a complimentary brand color scheme that adds some serious attitude. One of the biggest hurdles was designing for a site that is constantly changing – streamlining image sizes, fonts, and accents to be flexible and flawless for Team CocoaFab. Once the site moved to development we began working with the awesome people at Automattic’s WordPress VIP for top-notch code review and hosting. We are currently working with some new technologies, platforms, and widgets to bring the most up-to-date web elements to the CocoaFab audience. This project took us all to the next level!

CocoaFab is packed with the juiciest celebrity photos, top trending fashion tips, and the hottest Hollywood happenings. It is also jammed with special features from the technology side, too. So many goodies! Be warned, it’s our new guilty pleasure.

Check it out at

Categories:  St. Louis Website Design

About the Author

Cullen Whitmore


Cullen is a master of process and is relentlessly monitoring the emerging development and engagement trends, UX best practices and platform capabilities. His passion is to architect and develop custom solutions and processes that empower our clients to grow their businesses.

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