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If you are running an eCommerce business there are certain things that you have to implement in order to optimize the site. For implementing these things, you do not necessarily …
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Everything a user interacts with after reaching a webpage or any digital service/product is known as UI (User Interface). It is a website’s appearance and usability, the combination of which …
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Pay-per-click (PPC) ads and search engine optimization (SEO) are essential ingredients of an expansive digital marketing strategy. PPC and SEO make sure your business appears when users search for your …
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As a business owner, you understand that closing sales are crucial to your success, and sometimes you wonder if there is something you can do to increase sales. If the …
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If there is one thing that 2020 has taught us, it is that you have to be able to adapt when times are tough. Having your own business can be …
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When most people think about improving a website’s SEO, they prepare to research keywords, the keyword densities used by competitors, measure the effectiveness of outbound links, and encouraging reputable sites …
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The health and wellness industry has got enormous potential. Think about it: almost every single person on planet Earth requires some sort of product or service from this sector. That …
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An effective digital marketing strategy needs a variety of tools to ensure a brand is visible online. These tools should leverage paid and non-paid strategies to establish an online presence. …
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While traffic on the road makes you sullen, traffic on your website can surely lift your spirits. Who doesn’t love scenarios in which the server crashes while handling increasing web …
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Don’t fall behind your competition trying to do all your marketing yourself. Here are five signs you need to talk to a marketing consulting firm today. Almost 70% of businesses struggle to …
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Mobile shopping is growing an unprecedented phase. Meaning that marketers would have to keep on the competitive edge. Keeping up not only means plugging a CSS to make responsive landing …
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Starting an eCommerce site is just half the battle. The other half is growing your business. As your sales start to skyrocket and your website starts generating more traffic, you …
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The success of every digital marketing strategy lies in optimization. Every approach could benefit from optimizing, which is where analytic tools come into play. These apps allow measuring and analyzing …
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This year alone, Google received more than 2.3 trillion searches, accounting for 75% of the total global desktop search traffic. If you’re not optimizing your business for the major search …
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The ongoing coronavirus pandemic that is raging through most of the countries in the world has hit businesses very hard due to multiple factors. These include the lack of demand …
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***This article about digital marketing trends in 2022 was written before the current Coronavirus Crisis*** 2022 has been quite a satisfactory year so far for digital marketing. Trends have grown …
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Have you ever thought about the fact that 85% of customers are sure that user-generated content is more useful and influential? The essence of this belief is quite simple – …
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Marketing and branding often get erroneously used synonymously among those outside the advertising world. In reality, the two are quite different, though, as you’re about to discover inextricably linked. SEO …
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Digital banner ads might be one of the most common means of getting your product and service shown on the internet. Here are 3 reasons to implement banner marketing ASAP! …
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Connectivity is key if you want your business to be successful, especially in the digital age with so many remote workers. You need to be sure your employees can stay …
